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Equifax, Incorporated
As of May 30, 2026 at 24:05 UTC
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About Equifax, Incorporated
Along with Experian and TransUnion, Equifax is one of the leading credit bureaus in the United States. Equifax's credit reports provide credit histories on millions of consumers, and the firm's services are critical to lenders' credit decisions. In addition, about 40% of the firm's revenue comes from workforce solutions, which provides income verification and employer human resources services. Equifax generates about 25% of its revenue from outside the United States.
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Latest News
5 articlesUpstart Holdings is expanding beyond its core unsecured personal loan business into auto loans and mortgages, with Q1 auto loan originations quadrupling year-over-year to $263 million and mortgage originations reaching $143 million. While these segments remain small compared to the $3 billion in personal loans, they represent significant growth opportunities given the massive size of the auto loan ($1.7 trillion) and mortgage ($18.8 trillion) markets. The company has originated only 12,202 car loans and 2,300 home loans versus 410,854 personal loans, indicating substantial room for market penetration.
Equifax announced a quarterly dividend of $0.56 per share, payable on June 15, 2026, to shareholders of record as of May 22, 2026. The company has maintained cash dividend payments for over 100 consecutive years.
Equifax Canada reports a significant shift in fraud trends, with first-party fraud (deliberate misrepresentation of financial information) rising 31% year-over-year in Q4 2025. Credit card fraud nearly doubled, while banking sector fraud increased substantially. The trend reflects growing consumer manipulation of personal financial data rather than traditional third-party identity theft, with Ontario and Alberta most affected and younger demographics showing higher rates.
Equifax Canada reports a 31% year-over-year increase in first-party fraud between Q4 2024 and Q4 2025, with credit card fraud nearly doubling and banking sector seeing a shift toward falsified financial information. The trend is most pronounced among younger consumers and in Ontario and Alberta, signaling a concerning shift in fraud risk patterns that lenders must address.
Upstart, an AI-powered credit scoring alternative to traditional bureaus, has shown impressive growth with 64% revenue increase to $1 billion in 2024 and returned to profitability. However, the article argues it likely won't be a millionaire-maker stock due to low competitive barriers. Major competitors like Equifax, Experian, and TransUnion are rapidly developing their own AI credit scoring platforms, which will eventually erode Upstart's advantage despite its current head start since 2012.